FCBD is an ingenious promotion that publishers and stores across the continent have developed to encourage new readers to try out comics and graphic novels.
It’s a simple concept: on the first Saturday in May most major comic book publishers release free copies of comics which the stores hand out to any and all customers. The idea is to get new patrons into the stores and to introduce older fans to new titles or creators.
Although I’m a big-time comic book nerd, this was my first experience with FCBD. I went to Paradise Comics, my Local Comic Store, and dragged my girlfriend Katy along.
Between the two of us we picked up six comics:
Boom! Studios – Irredeemable/Incorruptible double-sided: This was actually the last comic I picked from the spread. It just so happened that the Incorruptible cover was the one facing up on the table, and that’s what drew me in. Of course, Mark Waid’s story is great and as these are reprints of both series’ first issues, this was a perfect jump-on for new readers.
I’d read Irredeemable before, and think its concept of superhero-turned-ultimate-villain is fine. Certainly, Waid does an excellent job of building a sense of dread and terror as Superman-analog the Plutonian rampages around the world.
The only problem is that it’s been done before. Watchmen, the Dark Knight Returns, Rising Stars and the Squadron Supreme, amongst others, have broached these themes before. It’s not that Waid does it better or worse than these other titles, it’s just well-tred territory.
Incorruptible, however, is brilliant. It chronicles the reaction of supervillain Max Damage to the Plutonian’s berserker rage and his decision to prepare to fight the hero. I am hooked. I want more, and that’s what Free Comic Book Day is all about.
IDW – G.I. Joe #155 ½: I’m definitely a fan of G.I. Joe but this comic did nothing for me. The Joes themselves are only mentioned in one panel of the comic. Although there’s a great deal of action, the plot relies heavily on past storylines from earlier G.I. Joe comics.
I can see that some people might be intrigued by Cobra Commander’s scheme to take over the United States, but it seems like a very continuity-heavy book that could turn off new fans drawn in by the recent live-action movie.
As usual, Chris Sims and Eugene Ahn didn’t lead me astray. It was a fun, light-hearted read about the newly-married Crusader and his wife Abby as they adjust to their new life together.
The humorous vignettes of what it’d be like to be a married superhero were good for some laughs and Zahler’s artwork is clean and expressive.
Archie Comics - Archie’s Summer Splash #1: Written and illustrated by Dan Parent, this comic is exactly what you’d expect from the good folks at Archie. It’s a fun, one-and-done book centred around a minor social conflict between average American teenagers.
I appreciate that Archie Comics put out a brand new story for FCBD and one that can be easily understood by any new reader. I’m just sorry that it doesn’t really focus on the main four Riverdalians (Archie, Jughead, Betty and Veronica). Sure, they’re there, but they could have been anyone.
That said, that’s my only complaint. Parent strikes again, doing a solid job of writing and illustrating this story.
Marvel Comics - Iron Man/Nova: Along with the Incorruptible half of Boom’s efforts, this was the best comic I read on Saturday.
Specifically labelled as “Great for all ages”, this book is fun and easy for any fan to understand. Craig Rousseau’s artwork is very detailed while remaining light and easy on the eyes. Writer Paul Tobin squeezes a lot of exposition into the dialogue between Nova, Iron Man and Kate McMillan but manages to keep the plot moving.
I like the choice of heroes as well. Obviously, Iron Man’s inclusion serves as a tie-in to Iron Man 2 which comes out in just one week. Nova is an odder choice as he’s got a lower profile than most characters, but since he is going to be a member of the new Secret Avengers book coming out this month his inclusion also makes sense. Nova is also more accessible for younger readers, since he’s a college student, an everyman in the vein of Spider-Man.
Also, it features monkeys and apes. Who doesn’t love simians?
Marvel Comics - Iron Man/Thor: Inversely, this is the worst comic I picked up on Saturday.
In theory, it should’ve been great. As mentioned above, Iron Man has starred in a wildly popular movie with another one coming out in a few days. Thor’s movie is in production and is a cornerstone of the Marvel Universe. There’s a lot of buzz surrounding the characters.
Matt Fraction is one of the hottest scribes in the industry right now, writing the monthly Iron Man and Thor titles. Penciler John Romita Jr. is one of the best comic book artists ever, and a mainstay of Marvel comics. Again, you’d think a creative team like that would be a slam dunk.
Unfortunately, this story is confusing as all hell. Both characters are kind of jerks, not just to the villains but to each other as well. It’s hard to place when in continuity this happens and it ends on a puzzling note with Thor flying over a wrecked supertanker in the green fields surrounding Ayer’s Rock in Australia and Iron Man standing on the moon before a bunch of wreckage that includes a sign for Stark technology.
Not the kind of gateway to two monthly titles that Marvel was probably hoping for and a disappointment to fans familiar with the characters or creators of this issue.
Growing up I was fortunate to have access to my dad’s wonderful Silver Age collection of comics. Also, since I grew up in the 90s, I could pick up relatively cheap back issues from the medium’s second golden age, the 1980s.
As a result I’ve been exposed to some of the real magic of Marvel Comics. Obviously, the stories and artwork is the major draw of their library, but one of the really attractive things about these eras was the infamous Bullpen Bulletins.
In short, the Bulletins were a newsletter inserted into all of Marvel’s monthly titles that talked about the comings and goings of their roster of writers, artists and editors.
Really, it was an invention of editor-in-chief Stan Lee to promote new titles and new talent. The Bullpen Bulletins were always over-the-top and Barnum-esque but it was also entertaining and made you feel like you were right there with your favourite creators.
Marvel discontinued the feature in 2001, and I can’t say that I blame them. After all, the Bullpen itself had been dispersed by the advent of digital technology allowing a lot of freelancers to work from home.
Further, today’s creators are able to float between DC Comics, Marvel, Image, Dark Horse and other publishers, meaning that the esprit de corps that was at the heart of the Bulletins was seemingly at an end.
Twitter has rekindled that sense of camaraderie and taken it to the next level. Instead of getting to read monthly highlights of Bullpen sessions, comic book fans can now follow the jabs, jokes and work of all their favourite creators on a minute-by-minute basis.
The queen of the comics Twitter-verse has to be Gail Simone, the writer of Secret Six and Birds of Prey. She is one of the most active Tweeters out there. One of her regular “features” is to antagonize her fellow comic creators and hilarity often ensues.
Warren Ellis is the author of many books and magazine articles, but is also known for his comics work including Transmetropolitan, Nextwave, Planetary and Hellblazer. His Tweets are jovially cantankerous as he playfully abuses his followers.
A more light-hearted creator is Dan Slott, the current scribe of Spider-Man. He also penned a tragically short-lived run on the Mighty Avengers which recently concluded. He often discusses his writing process and things he loves about his job. It’s a fun read.
One of my favourite comic book writers is Kurt Busiek, the author of the brilliant creator-owned Astro City. He’s done a ton of other work for just about every comic publisher you can name. If you’ve never read it, his run on the Avengers with master illustrator George Perez is some of the best comics work ever.
Brubaker just finished an incredibly strong run on Daredevil and continues to pen Captain America. Fraction is the current mind behind the X-Men, Thor and the Invincible Iron Man. The two collaborated on the Immortal Iron Fist, a joy to read that ended too soon.
There are myriad other creators on Twitter, but these are a few of my preferred feeds. It’s fun and exciting to see the Bullpen continue on, at least in spirit, in the digital age. If you’re a fan of comics, you should try looking up your favourite writer and artist and get to know them just as Stan Lee once envisioned.